Notices
Ford Discussions Non-Mustang Ford Products

Lincoln Mark LT signing out after 3 years?

Old 9/3/07, 02:34 PM
  #1  
TMS Post # 1,000,000
Serbian Steamer
Thread Starter
 
Zastava_101's Avatar
 
Join Date: January 30, 2004
Location: Wisconsin / Serbia
Posts: 12,540
Likes: 0
Received 0 Likes on 0 Posts
Lincoln Mark LT signing out after 3 years?

Zastava_101 is offline  
Old 9/3/07, 02:44 PM
  #2  
Mach 1 Member
 
GT40 2's Avatar
 
Join Date: February 1, 2004
Posts: 919
Likes: 0
Received 3 Likes on 2 Posts
And another linclon pickup bites the dust.
GT40 2 is offline  
Old 9/3/07, 02:49 PM
  #3  
TMS Post # 1,000,000
Serbian Steamer
Thread Starter
 
Zastava_101's Avatar
 
Join Date: January 30, 2004
Location: Wisconsin / Serbia
Posts: 12,540
Likes: 0
Received 0 Likes on 0 Posts
Lincoln need more vehicles.
Zastava_101 is offline  
Old 9/3/07, 08:05 PM
  #4  
Tasca Super Boss 429 Member
 
Moosetang's Avatar
 
Join Date: February 1, 2004
Posts: 3,751
Likes: 0
Received 0 Likes on 0 Posts
They're getting another crossover, a new sedan, and down the road a possible Mustang derivative. Beyond that, sure they need more models. But not pickup trucks. They need the MKS to get here already, they need the MKR or something similar. They need SE editions of their vehicles to go up against Caddy's -Vs, and they need as many Lux-UVs as the market can take. But the pickup was never gonna give Linc anything more than a conversation piece.
Moosetang is offline  
Old 9/3/07, 08:15 PM
  #5  
TMS Post # 1,000,000
Serbian Steamer
Thread Starter
 
Zastava_101's Avatar
 
Join Date: January 30, 2004
Location: Wisconsin / Serbia
Posts: 12,540
Likes: 0
Received 0 Likes on 0 Posts
They need at least one vehicle in each category.

MKZ, MKX and Navigator are ok.

But nobody wants outdated Town Car or even worse - luxury truck.
Zastava_101 is offline  
Old 9/4/07, 09:07 AM
  #6  
 
TomServo92's Avatar
 
Join Date: June 18, 2004
Location: The Woodlands, TX
Posts: 3,691
Likes: 0
Received 1 Like on 1 Post
The LT was just a quick and easy way to get a product into Lincoln showrooms. I'm not surprised it's getting the axe with new Lincoln products in the pipeline.
TomServo92 is offline  
Old 9/4/07, 09:43 AM
  #7  
Cam Tease
 
Join Date: September 30, 2004
Posts: 1,378
Likes: 0
Received 0 Likes on 0 Posts
Originally Posted by Red Star View Post
They need at least one vehicle in each category.
It's this type of thinking that's so damaging to brands like Lincoln. They're supposed to be special vehicles; we don't need a Lincoln truck, we don't need a Lincoln sportscar, we don't need a Lincoln-ized Focus or even a Fusion. A lineup of just the MKX, MKZ, and upcoming reardrive Twin Force is all Lincoln needs. (Maybe we'll keep the Navigator so the Redskins have something to drive to practice.)
AnotherMustangMan is offline  
Old 9/4/07, 09:45 AM
  #8  
Needs to be more Astony
 
Knight's Avatar
 
Join Date: October 4, 2004
Location: Volo, IL
Posts: 8,578
Likes: 0
Received 5 Likes on 5 Posts
Lincoln pickup truck was a stupid idea from the start. not suprised that it wouldn't do well.
Knight is offline  
Old 9/4/07, 10:01 AM
  #9  
TMS Post # 1,000,000
Serbian Steamer
Thread Starter
 
Zastava_101's Avatar
 
Join Date: January 30, 2004
Location: Wisconsin / Serbia
Posts: 12,540
Likes: 0
Received 0 Likes on 0 Posts
Originally Posted by AnotherMustangMan View Post
It's this type of thinking that's so damaging to brands like Lincoln. They're supposed to be special vehicles; we don't need a Lincoln truck, we don't need a Lincoln sportscar, we don't need a Lincoln-ized Focus or even a Fusion. A lineup of just the MKX, MKZ, and upcoming reardrive Twin Force is all Lincoln needs. (Maybe we'll keep the Navigator so the Redskins have something to drive to practice.)
Lincoln is supposed to compete with Cadillac, Lexus, BMW and so on.

Not Bentley, Maybach and/or similar vehicles.

There is nothing special about Lincolns, they're just fancy Fords.
Zastava_101 is offline  
Old 9/4/07, 11:13 AM
  #10  
Team Mustang Source
 
Join Date: January 29, 2004
Posts: 2,357
Received 1 Like on 1 Post
Originally Posted by Red Star View Post
Lincoln is supposed to compete with Cadillac, Lexus, BMW and so on.

Not Bentley, Maybach and/or similar vehicles.

There is nothing special about Lincolns, they're just fancy Fords.
But there used to be something special about Lincolns, and Ford needs to find a way to build special Lincolns again. In the 1930's the Zephyr changed the face of the luxury car market forever, as did the MkI continental based upon it. In the early 1960's the Continental was the luxury car everybody else wished that they were building. Sure, more money would get you into a more expensive and more exclusive Bentley or Rolls, but it wouldn't buy you a better (or better looking) car.

The most unfortunate thing is that Lincoln is an easy fix....the kind of cars Lincoln should be building are obvious. However the changes needed would be sweeping, and somewhat costly, and unforutnately it seems that the folks calling the shots at Ford are fearful of any changes that aren't extremely conservative. While this is understandable Ford needs to get their collective head straight since it wont work....nothing as broken as Lincoln can be fixed by conservative means.
jsaylor is offline  
Old 9/4/07, 11:29 AM
  #11  
Shelby GT500 Member
 
ShowGT's Avatar
 
Join Date: April 25, 2007
Location: Kansas City, MO
Posts: 2,952
Likes: 0
Received 1 Like on 1 Post
Check out the latest from Ford in the news today, another drop in sales has the company down.
ShowGT is offline  
Old 9/4/07, 06:47 PM
  #12  
 
TomServo92's Avatar
 
Join Date: June 18, 2004
Location: The Woodlands, TX
Posts: 3,691
Likes: 0
Received 1 Like on 1 Post
Originally Posted by ShowGT View Post
Check out the latest from Ford in the news today, another drop in sales has the company down.
Chrysler and even Toyota were down. GM was up but that is allegedly due to a 20% increase to daily rental fleet sales not retail sales.
TomServo92 is offline  
Old 9/4/07, 09:55 PM
  #13  
Shelby GT500 Member
 
97svtgoin05gt's Avatar
 
Join Date: July 21, 2004
Location: New Jersey
Posts: 2,919
Likes: 0
Received 1 Like on 1 Post
Lincoln has the same problem as Mercury, just not to the same degree. Lincoln doesn't belong in the truck business. Never did. Back out for the second time and stay out. Focus on what Lincoln is supposed to do. Luxury competitor for Lexus, Caddy, etc.
97svtgoin05gt is offline  
Old 9/12/07, 01:45 AM
  #14  
Closet American
 
Hollywood_North GT's Avatar
 
Join Date: July 17, 2005
Location: Vancouver, BC (Hollywood North)
Posts: 5,829
Likes: 0
Received 0 Likes on 0 Posts
A Lincoln pickup truck was a stupid idea from the get, and demonstrates just how braindead some of the decision makers at Ford had become; no clue about the raison d'ĂȘtre for their own brands.
Hollywood_North GT is offline  
Old 9/13/07, 10:50 AM
  #15  
V10
Shelby GT350 Member
 
Join Date: March 11, 2004
Posts: 2,147
Likes: 0
Received 1 Like on 1 Post
Yawn, somebody wake me up when the idiots in the Lincoln marketing department have finally given up on pickup trucks.
V10 is offline  
Old 9/14/07, 02:54 PM
  #16  
 
rhumb's Avatar
 
Join Date: January 30, 2004
Location: DMV
Posts: 2,980
Likes: 0
Received 0 Likes on 0 Posts
Good riddence to yet another pimped up F-150 pickup, just a stupid concept form the get go, sort of like hand made Italian leather work boots ... what's the point?
rhumb is offline  
Related Topics
Thread
Thread Starter
Forum
Replies
Last Post
Mpaps
Fox Mustangs
4
10/11/17 08:06 PM
FromZto5
General Vehicle Discussion/News
75
10/5/15 02:27 PM
mustangsally_
2010-2014 Mustang
21
9/18/15 05:35 AM
MRGTX
2015 - 2020
4
9/16/15 08:08 AM
AMAlexLazarus
Vendor Showcase
9
9/8/15 07:53 PM


Thread Tools
Search this Thread
Quick Reply: Lincoln Mark LT signing out after 3 years?


Contact Us - Archive - Advertising - Cookie Policy - Privacy Statement - Terms of Service

© 2019 MH Sub I, LLC dba Internet Brands

We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.