Dealer Markups, opinions?
#41
Originally posted by cgoeschel@March 24, 2005, 11:18 AM
Expect large mark ups. We have been selling '05 GT's for sticker since they came out, but we've also taken A/Z/X/D plans as well. It also depends on market demand in your area. Here in Las Vegas we've gotten 5,000 over MSRP on the Escape Hybrid, why, because we only got three this year and we had 20 people who were willing to pay it. We've never marked up Cobras in the past. My bet is that they're going to mark the Shelby up 10-15K if its as limited as they say it is. I'm the new car manager at our store in Las Vegas and I can tell you I got 15 emails yesterday of people (collectors) wanting the first several cars coming in and almost everyone of them said that price and markup wasnt an issue, they just wanted the car. Take a look at how many Ford GT's are going for 250K to 300K on ebay still to this day, this Shelby Mustang is a bargain car for those people as well, and an extra 15K is pocket change to them. Carroll Shelby hasnt put his name on a high performance Mustang in 30+ years. The moment he passes, sad to say, the value and collectability of this car is going to increase.
Expect large mark ups. We have been selling '05 GT's for sticker since they came out, but we've also taken A/Z/X/D plans as well. It also depends on market demand in your area. Here in Las Vegas we've gotten 5,000 over MSRP on the Escape Hybrid, why, because we only got three this year and we had 20 people who were willing to pay it. We've never marked up Cobras in the past. My bet is that they're going to mark the Shelby up 10-15K if its as limited as they say it is. I'm the new car manager at our store in Las Vegas and I can tell you I got 15 emails yesterday of people (collectors) wanting the first several cars coming in and almost everyone of them said that price and markup wasnt an issue, they just wanted the car. Take a look at how many Ford GT's are going for 250K to 300K on ebay still to this day, this Shelby Mustang is a bargain car for those people as well, and an extra 15K is pocket change to them. Carroll Shelby hasnt put his name on a high performance Mustang in 30+ years. The moment he passes, sad to say, the value and collectability of this car is going to increase.
#42
I was wondering about those guys that are on waiting lists to preorder :scratch: The bottom line IS NOT $40,000 (I'm hoping they will start out at 38K) What if your preordered car comes in and they want $5,000 to $$7,000 OVER MSRP. Your talking pretax of $45,000 to $47,000 or $ 50,290 based on a &% sales tax. How about a probable gas guzzler tax too?? And insurance :notnice: . Now you are in a loaded Vette territory. Figure your monthly payments. Bottom line is I like the car and I want the car. Can I afford the car?? Maybe if it stays in the high 30's. Do I need the car?? Heck no. I'd get along without it. The car flat out isn't worth it if they gouge over MSRP.
#43
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One thing I will do is when it comes time for a deposit, I will have a signed agreement as to price, i.e., not necessarily an actual dollar figure, but something like "agree to pay msrp and no additional markup" something like that. If they wont' sign it, then no deposit. It doesn't make sense to put a deposit down on something where you don't have anything in writing, its just plain business sense.
They (the dealership) wouldn't do any business with anyone without signatures so why should you.
They (the dealership) wouldn't do any business with anyone without signatures so why should you.
#44
GTR Member
The Cobra R models have held their value well, but they have production numbers in the low hundreds. Since the Shelby will have numbers in the thousands, the speculators will buy them for the first 6 months like they always do, and offer them at $10K over sticker. Once they hit mid year, the prices will come down. There is alwways a lot of hype at the begining.
Its a nice car but I won't pay $40K for it.
Its a nice car but I won't pay $40K for it.
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