Ford Objects to Chevy Silverado Super Bowl Ad
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Originally Posted by cdynaco
Exactly. Government sanctioned Discrimination!
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I got the distinct impression that the issue Ford has with the ad was specifically with the 'longest lasting, most durable' portion of the ad. GM has been claiming the same for some time, but if Ford now thinks that they are doing so dubiously I say let 'em have it.
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Originally Posted by AlsCobra
What would you expect? The fact that they own 2 of the big 3. Someone's getting singled out for sure. I didn't hear a mention of dodge in it.
They got slighted because they weren't even worth mentioning. Lol
We're it not for Cummings name and maybe even the hemi lingo they'd be DOA.
Those trucks are crap otherwise.
Last edited by 2k7gtcs; Feb 9, 2012 at 09:32 PM.
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I have seen Ford's, Chevy's and Dodge's commercials where each company claims they have the longest lasting, most durable trucks.
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Originally Posted by 2k7gtcs
I edited my post before I saw this. Check again...
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Silverado Super Bowl ad may have benefited Ford more than Chevy
General Motors took dead aim at the Ford F-150 during the Super Bowl by airing a spot for the Chevrolet Silverado. The ad featured a post-apocalyptic scene where only Silverado owners survived the end of the world and Ford customers were left to fade into the fossil record. Interestingly enough, however, the spot may not have had the intended effect of pushing more eyes toward GM products.
According to TheCarConnection.com, the ad may have benefited Ford more than Chevrolet. Kelley Blue Book keeps an eye on which vehicles visitors to the site are interested in, and Ford saw an immediate uptick directly after the GM commercial aired. Ford didn't have a big Super Bowl ad this year.
That wasn't all. Ford continued to see a swell in shopping in the days after the Super Bowl. Interest in the Silverado, meanwhile, rose slightly when the ad aired before leveling off during the remainder of the game and falling shortly thereafter. Interest in the F-150, meanwhile, continued to surge. According to TheCarConnection.com, the F-150 saw a greater boost in shoppers week over week while the Silverado fell off by 25 percent. Turns out Ford shouldn't have been so upset about the spot after all.
http://www.autoblog.com/2012/02/10/s...re-than-chevy/
General Motors took dead aim at the Ford F-150 during the Super Bowl by airing a spot for the Chevrolet Silverado. The ad featured a post-apocalyptic scene where only Silverado owners survived the end of the world and Ford customers were left to fade into the fossil record. Interestingly enough, however, the spot may not have had the intended effect of pushing more eyes toward GM products.
According to TheCarConnection.com, the ad may have benefited Ford more than Chevrolet. Kelley Blue Book keeps an eye on which vehicles visitors to the site are interested in, and Ford saw an immediate uptick directly after the GM commercial aired. Ford didn't have a big Super Bowl ad this year.
That wasn't all. Ford continued to see a swell in shopping in the days after the Super Bowl. Interest in the Silverado, meanwhile, rose slightly when the ad aired before leveling off during the remainder of the game and falling shortly thereafter. Interest in the F-150, meanwhile, continued to surge. According to TheCarConnection.com, the F-150 saw a greater boost in shoppers week over week while the Silverado fell off by 25 percent. Turns out Ford shouldn't have been so upset about the spot after all.
http://www.autoblog.com/2012/02/10/s...re-than-chevy/
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Originally Posted by 2k7gtcs
Ford should have bought time at the last second and used real footage of that F150 that survived a tornado or whatever it was only to be driven out under its own power on 3 wheels.
Make no mention of Chevy.
Just say "Built Ford Tough"
Ford should be pissed. They are getting jabbed at with their own tax dollars.
**** the Fed!
Make no mention of Chevy.
Just say "Built Ford Tough"
Ford should be pissed. They are getting jabbed at with their own tax dollars.
**** the Fed!
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I would need that step if I had one. I'm (sort of) old and broken down, and these new trucks are really high off the ground.
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I opted for no step.
I **** up my tailgates enough as it is by loading too much weight, etc on it. I'm a little pissed at Ford because the back panel of my tailgate did not hold up to a palette that was loaded on it. Bent the whole **** thing in. You can't tell from the outside though.
I **** up my tailgates enough as it is by loading too much weight, etc on it. I'm a little pissed at Ford because the back panel of my tailgate did not hold up to a palette that was loaded on it. Bent the whole **** thing in. You can't tell from the outside though.
Last edited by 2k7gtcs; Feb 10, 2012 at 01:59 PM.
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