Could this be the new 2010 Taurus!!??!! (Pics Removed)
#62
I think the trick here is going to be getting folks to drive it. While this may not be how I would have approached this update were it up to me the reality is that this car has something of subtance to offer that the foreign competition doesn't. And that would be the performance and economy of the upcoming Ecoboost V6 engine.
Add it up. The current base AWD Taurus starts under 26k with the n/a 3.5L V6 under the hood. Even if you add a bit of money to account for inflation and tack on another 3k-4k for the Ecoboost option you still have the likelihood of a sub 30k car with awd that packs 340hp and 340lb-ft of torque (not to mention a torque curve that looks like something you would find in a big block) and fuel economy which both equals that of the n/a Taurus and trumps anything that even comes close in terms of hp despite the drain created by the awd system. Factor in the advantage of a huge trunk, the availbility of SYNC, and best ever large car crash test performance and you finally have a case where Ford has figured out that the secret isn't simply to offer something comaprable to the competition but rather to trump their offerings in spades.
The fact that it actually looks good, and surprisingly upscale, is icing on the proberbial cake. When people drive this they are going to find a slew of reasons to choose this over the competition...and that is what has been missing from all the recent efforts from Ford and GM most of which apparently set out to proclaim that Ford and GM can build an Accord too. This Taurus appears to go a step further pointing out that Ford can offer several desirable features the Japanese don't and for equivelant or less money.
Now, if only they wouldn't call it a Taurus.
Add it up. The current base AWD Taurus starts under 26k with the n/a 3.5L V6 under the hood. Even if you add a bit of money to account for inflation and tack on another 3k-4k for the Ecoboost option you still have the likelihood of a sub 30k car with awd that packs 340hp and 340lb-ft of torque (not to mention a torque curve that looks like something you would find in a big block) and fuel economy which both equals that of the n/a Taurus and trumps anything that even comes close in terms of hp despite the drain created by the awd system. Factor in the advantage of a huge trunk, the availbility of SYNC, and best ever large car crash test performance and you finally have a case where Ford has figured out that the secret isn't simply to offer something comaprable to the competition but rather to trump their offerings in spades.
The fact that it actually looks good, and surprisingly upscale, is icing on the proberbial cake. When people drive this they are going to find a slew of reasons to choose this over the competition...and that is what has been missing from all the recent efforts from Ford and GM most of which apparently set out to proclaim that Ford and GM can build an Accord too. This Taurus appears to go a step further pointing out that Ford can offer several desirable features the Japanese don't and for equivelant or less money.
Now, if only they wouldn't call it a Taurus.
Last edited by jsaylor; 4/10/08 at 08:51 PM.
#63
I agree that it's a huge improvement over anything that has been made on the the Volvo derrived platform. But in IMHO the Fusion also has very good exterior styling.
But I think all the design does is bring Ford up to par with it's competitors and doe not break any new ground nor will it set any design trends.
But I think all the design does is bring Ford up to par with it's competitors and doe not break any new ground nor will it set any design trends.
#64
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The fact that it actually looks good, and surprisingly upscale, is icing on the proberbial cake. When people drive this they are going to find a slew of reasons to choose this over the competition...and that is what has been missing from all the recent efforts from Ford and GM most of which apparently set out to proclaim that Ford and GM can build an Accord too. This Taurus appears to go a step further pointing out that Ford can offer several desirable features the Japanese don't and for equivelant or less money.
#68
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I'm pretty sure thats the 2009 MKZ......I was looking at some spy shots of that the other day on Edmunds
http://www.edmunds.com/insideline/do...cleId=124579#6
Not very revealing though.
http://www.edmunds.com/insideline/do...cleId=124579#6
Not very revealing though.
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