two shots of whisley please
11/18/05, 06:41 AM
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I wouldn't be able to taste the difference personally!
LONDON (Reuters) - At 500 pounds ($890) a sip it is one of the world's most expensive tipples this Christmas.
For connoisseurs with the pocket, British drinks giant Diageo is selling a Johnnie Walker whisky blend at 14,000 pounds ($29k) a bottle to celebrate the 200th anniversary of the birth of the Scotsman who created the world's best-selling whisky brand.
The group which distills one-third of the world's scotch has selected Scotland's best whiskies, all over 30 years old and some as old as 70 years old, to create its 1805 anniversary pack -- containing just one bottle.
The world's largest alcoholic drinks company, which also makes Smirnoff vodka and Guinness beer, is selling just 200 bottles of the high-priced spirit to spice up interest in whisky in the run up to Christmas.
One of the 200 bottles was sold at a recent auction in Shanghai for 14,000 pounds, and another was broken open by Diageo's Master of Blending Jim Beveridge, who created the blend, at a briefing on Scottish whisky in London Wednesday.
Beveridge said he used whiskies predominantly from Scottish distilleries that no longer exist to create a special scotch at "500 pounds a sip," while it had been a blender's dream to use the world's most precious whisky stocks.
Rare vintage wines are also known to fetch high prices. A 109-year-old bottle of exceptionally rare Italian vintage red wine, described by experts as a "work of art," was sold at auction for 9,300 pounds ($16.5k) in 2000.
For connoisseurs with the pocket, British drinks giant Diageo is selling a Johnnie Walker whisky blend at 14,000 pounds ($29k) a bottle to celebrate the 200th anniversary of the birth of the Scotsman who created the world's best-selling whisky brand.
The group which distills one-third of the world's scotch has selected Scotland's best whiskies, all over 30 years old and some as old as 70 years old, to create its 1805 anniversary pack -- containing just one bottle.
The world's largest alcoholic drinks company, which also makes Smirnoff vodka and Guinness beer, is selling just 200 bottles of the high-priced spirit to spice up interest in whisky in the run up to Christmas.
One of the 200 bottles was sold at a recent auction in Shanghai for 14,000 pounds, and another was broken open by Diageo's Master of Blending Jim Beveridge, who created the blend, at a briefing on Scottish whisky in London Wednesday.
Beveridge said he used whiskies predominantly from Scottish distilleries that no longer exist to create a special scotch at "500 pounds a sip," while it had been a blender's dream to use the world's most precious whisky stocks.
Rare vintage wines are also known to fetch high prices. A 109-year-old bottle of exceptionally rare Italian vintage red wine, described by experts as a "work of art," was sold at auction for 9,300 pounds ($16.5k) in 2000.
11/19/05, 12:15 AM
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20 years ago in my more affluent days I paid $10 for a glass of 1965 Armagnac during a trip to France, While it was good I have never spent that much on a drink since. Much as I love Scotch I could never justify paying that much for a bottle of whiskey.
These guys aren't buying better whiskey; they're buying publicity.
These guys aren't buying better whiskey; they're buying publicity.
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