SEMA Bows Out of 2020, Plan B Yet to Be Announced

SEMA Bows Out of 2020, Plan B Yet to Be Announced

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Ruffian Boss 427 Mustang - SEMA 2019

While everyone has been working tirelessly to deliver SEMA this November, mounting uncertainty made it inadvisable.

SEMA, the Specialty Equipment Market Association, announced today that due to Covid-19 and concerns that event facilities and services will be unavailable, the show will not be taking place in 2020.

While both event organizers and industry members have been working tirelessly to deliver an outstanding SEMA Show in November, mounting uncertainty has rendered continuing with the event inadvisable. The Association expects the decision will bring much needed clarity to an uncertain picture and will help exhibitors, attendees and partners plan accordingly.

Mustang SEMA

Recent survey results indicated interest in a possible virtual trade show with related live elements. They will be working with industry members to determine interest levels on specific alternatives.

“The SEMA Show is committed to furthering businesses in the automotive specialty equipment market, and to providing manufacturers and buyers with the best opportunity to connect, promote new products and discover new trends,” said Chris Kersting, SEMA president and CEO, in a recent press statement. “We appreciate the spirit, hard work and innovation our industry puts into the SEMA Show each year. While we are disappointed circumstances prevent us from hosting the Show in November, we look forward to getting everyone together in 2021 for another outstanding event.”

Full refunds for the show exhibitor booth deposits and attendee registration fees will be issued.

Updates will be posted here.

Photos by The Mustang Source Editor Derin Richardson

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