2010-2014 Mustang Information on The S197 {GenII}

Question about MSRP and Invoice...

Thread Tools
 
Search this Thread
 
Old Sep 14, 2009 | 09:06 PM
  #21  
xlover's Avatar
Mach 1 Member
 
Joined: September 10, 2009
Posts: 956
Likes: 0
From: Boston
I would still say do not do anything until you see the actual invoice sheet, at least that way you will know exactly what the differences are or if they are adding something into the invoice price.
Reply
Old Sep 15, 2009 | 07:15 PM
  #22  
FordBlueHeart's Avatar
Mach 1 Member
 
Joined: July 24, 2008
Posts: 937
Likes: 0
From: Traverse City
Originally Posted by Five Oh Brian
I work at a dealership that charges no more than $600 over the invoice total for any new 2010 GT, and we actually will special order any new 2010 GT for just $199 over the invoice total. We're a "one-price" store that does not negotiate price and we set our markups based on the markups reported in our area so that we can remain super competitive and make buying super easy for our customers.

I guess what I'm trying to say is that a few hundred over invoice should make any dealership happy. You should be able to get your dealer down to $34,500 (or less) without much trouble. Then add tax/license and deduct rebates. Then don't forget the supercharger (which at $6639 is a really good price if it really includes parts & install). I'm assuming it's the black crinkle finish and not the more expensive polished finish.

Knowledge is power, and you're armed and ready to go.
Good info five oh. Dealing with a one price store is a great way to determine if anyone else is trying to fool you. .....of course then you can(if u want) continue to negotiate down from there at the other places. Or just deal with the guy who gave you their best price upfront the first time.
Reply
Old Sep 16, 2009 | 03:12 PM
  #23  
Five Oh Brian's Avatar
Tasca Super Boss 429 Member
 
Joined: November 14, 2007
Posts: 3,651
Likes: 8
From: Pacific NW USA
Originally Posted by xlover
I would still say do not do anything until you see the actual invoice sheet, at least that way you will know exactly what the differences are or if they are adding something into the invoice price.
Xlover, I already confirmed for the OP that the invoice amount his dealer quoted him is correct. They aren't fudging the invoice or adding anything to it - they are being straight up with him.
Reply
Old Sep 16, 2009 | 03:28 PM
  #24  
Five Oh Brian's Avatar
Tasca Super Boss 429 Member
 
Joined: November 14, 2007
Posts: 3,651
Likes: 8
From: Pacific NW USA
Originally Posted by FordBlueHeart
Good info five oh. Dealing with a one price store is a great way to determine if anyone else is trying to fool you. .....of course then you can(if u want) continue to negotiate down from there at the other places. Or just deal with the guy who gave you their best price upfront the first time.
Oh, believe me, lots of customers come see us first to get a price quote then they go shopping to see if they can use that price to leverage other dealers into beating us. While other dealers will occasionally beat our price, it's very rare, so those same customers come back to us. To that end, our salesmen are trained to let customers leave without any fuss (NO high pressure or "buy-now" tactics), and to leave the door wide open for them to come back and feel welcome after they've gone everywhere else to shop us. We've been "one price" for over 15 years and it's made us one of the top ten volume dealers in the NW and the netted us more "President's Awards" from Ford Motor Company than any other volume dealer in the NW. In fact, only about two dozen Ford dealers out of the 3500+ have won as many President's Awards as we have (these are Ford's top honor, based on customer surveys for sales & service satisfaction).

Worth noting, all the information about cars, prices (MSRP and dealer cost/invoice), rebates, etc. are easily found all over the internet so why do some dealers still try to twist the facts? There's good dealers out there, but we haven't purged all the bad ones yet.
Reply
Old Sep 16, 2009 | 04:24 PM
  #25  
FordBlueHeart's Avatar
Mach 1 Member
 
Joined: July 24, 2008
Posts: 937
Likes: 0
From: Traverse City
Talking to the choir, Five Oh. I worked at a one price store for over six yrs. Then went on into mgmt. elsewhere for the next six. One price was definitely the best way for most to do business.
Reply
Old Sep 16, 2009 | 07:03 PM
  #26  
karman's Avatar
Tasca Super Boss 429 Member
 
Joined: January 4, 2006
Posts: 3,904
Likes: 32
Originally Posted by Five Oh Brian
Worth noting, all the information about cars, prices (MSRP and dealer cost/invoice), rebates, etc. are easily found all over the internet so why do some dealers still try to twist the facts? There's good dealers out there, but we haven't purged all the bad ones yet.
I wish you could "purge" the local guys that bought the old dealership I worked for.
Then I could go back to selling Fords.
The have absorbed all the close area dealerships and have a reputation for deception.
But in an area with hundreds of thousands of people, you will make a profit no matter how bad you are.
Reply
Old Sep 16, 2009 | 07:08 PM
  #27  
tyndallcbr's Avatar
Thread Starter
Member
 
Joined: December 20, 2004
Posts: 47
Likes: 1
From: Panama City Florida
Update.

I updated my offer and which is now $800 over invoice. $500 based upon Five Oh Brian's information and $300 because the dealer needs to locate a vehicle, which is around 300 miles away. They stand firm on their last offer. I am basically $2000 from their offer... I might just wait till I can order a 2011 (assuming the 400HP motor is a reality) and find a dealer in my area willing to order a Mustang GT near invoice.
Reply
Old Sep 16, 2009 | 11:55 PM
  #28  
stangfoeva's Avatar
MOTM Committee Member
 
Joined: April 17, 2006
Posts: 9,201
Likes: 2
From: SoCal
Originally Posted by karman
Quick answer from me.
That few hundred over invoice (@ $500) + holdback (@$1000 ) more or less
Originally Posted by Five Oh Brian
Karman is correct, assuming the car is sold right when it arrives from the factory. Holdback is 3% of MSRP and serves to offset the dealer's interest paid to the bank while the car sits unsold on the lot. However, the longer the car sits unsold, the more of that holdback is spent "flooring" the car. That's why dealers really push to sell off their oldest vehicles.

Also, let's say the dealer sells for about $500 over invoice, and sells the car right away to pocket the $1,000 in holdback. They also earn a little money from the lender doing your loan (usually a few hundred bucks). They also make money selling extended warranties, prepaid maintenence, GAP insurance, death/disability insurance, accessories, etc. That's potentially a couple grand in profit on the typical new Mustang sale.
Originally Posted by 05fordgt
Also remember that most salespersons don't see ANY part of the holdback or extra spiff money from the lender in regards to floorplan cost savings. If I sell a car for $500 over invoice, I get 30% of that $500, or $150 before tax. If its A-Plan, or if the car is sold at about $300 or less, its a "mini deal" and that would be $75 before tax! THAT'S ALL!!! While a dealership may make alot of money, the person helping you (whether or not he's a good or bad salesperson) really isn't making a whole lot themselves. This is why I'm always saying that a $500 price over invoice is a fair deal.
Thanks for the answers guys.

Now back to the topic....
Reply
Old Sep 17, 2009 | 04:46 PM
  #29  
Five Oh Brian's Avatar
Tasca Super Boss 429 Member
 
Joined: November 14, 2007
Posts: 3,651
Likes: 8
From: Pacific NW USA
Originally Posted by karman
I wish you could "purge" the local guys that bought the old dealership I worked for.
Then I could go back to selling Fords.
The have absorbed all the close area dealerships and have a reputation for deception.
But in an area with hundreds of thousands of people, you will make a profit no matter how bad you are.
We have one of those nasty Ford dealerships near us. It's actually kind of nice to have a really bad dealer so close, as it makes us look even more saintly by comparison. They seem to thrive on screwing everybody once really bad, as nobody ever buys from them a second time. We, on the other hand, thrive on referrals and repeat business.
Reply
Old Sep 18, 2009 | 07:57 PM
  #30  
Arrow's Avatar
Mach 1 Member
 
Joined: February 8, 2007
Posts: 596
Likes: 0
Just a side tip to all the other good info posted: Use the web to your advantage. There's car buying tools out there that you can slap in front of a salesman and leverage some benefits. Like KBB, Edmunds, vehix, etc. See what the MSRP's are and see what people are actually paying on average, then compare that to what you're being offered.

Showing you have done some reputable research on your own usually gets salesmen to cut out some of the crap. If you act the complete amateure, they'll ride you for all you got.
Reply
Old Sep 20, 2009 | 01:27 PM
  #31  
Mark S.'s Avatar
Bullitt Member
 
Joined: July 20, 2006
Posts: 420
Likes: 0
From: Virginia Beach, VA
Just remember that "invoice" is whatever the salesmen/General Managers want to show you...the real invoice is kept by the owner of the dealership...only he knows what he paid for the car to get it from the factory...the invoice you see is one that is fabricated by the dealership and they will tell you that it's the real invoice.
Reply
Old Sep 20, 2009 | 01:55 PM
  #32  
FordBlueHeart's Avatar
Mach 1 Member
 
Joined: July 24, 2008
Posts: 937
Likes: 0
From: Traverse City
Wrong. The invoice is the invoice. But its common for a lot of people who don't understand how it works to think that.
Reply
Old Sep 20, 2009 | 05:18 PM
  #33  
Black GT500's Avatar
Mach 1 Member
 
Joined: January 30, 2008
Posts: 721
Likes: 4
From: Pacific NW USA
Or simply take your offer to another Ford dealer!!! There are plenty of other Ford dealers and besides, a little road trip in your brand new Mustang will be fun.

Do it by phone, call and ask for the sales manager or general manager. They can decide themselves without asking permission.

Make your more than fair offer and get a yes or no from the comfort of your own home. Like Brian said, knowledge is power. You have the power now use it.



Buy the car today, tomorrow may never come...


Originally Posted by tyndallcbr
Update.

I updated my offer and which is now $800 over invoice. $500 based upon Five Oh Brian's information and $300 because the dealer needs to locate a vehicle, which is around 300 miles away. They stand firm on their last offer. I am basically $2000 from their offer... I might just wait till I can order a 2011 (assuming the 400HP motor is a reality) and find a dealer in my area willing to order a Mustang GT near invoice.
Reply
Old Sep 20, 2009 | 10:31 PM
  #34  
Five Oh Brian's Avatar
Tasca Super Boss 429 Member
 
Joined: November 14, 2007
Posts: 3,651
Likes: 8
From: Pacific NW USA
Originally Posted by Mark S.
Just remember that "invoice" is whatever the salesmen/General Managers want to show you...the real invoice is kept by the owner of the dealership...only he knows what he paid for the car to get it from the factory...the invoice you see is one that is fabricated by the dealership and they will tell you that it's the real invoice.
Like us dealers have time to print fictitious invoices for the hundreds of new cars that stream through our lot each month - ha! Nice conspiracy theory, Mark, but so untrue. The whole auto industry is transparent nowadays as you can find invoice amounts all over the internet. There are no secrets or smoke & mirrors like the old days.
Reply
Old Sep 21, 2009 | 08:49 AM
  #35  
05fordgt's Avatar
Team Mustang Source
 
Joined: June 19, 2004
Posts: 6,840
Likes: 2
From: Phoenixville, PA
Originally Posted by Mark S.
Just remember that "invoice" is whatever the salesmen/General Managers want to show you...the real invoice is kept by the owner of the dealership...only he knows what he paid for the car to get it from the factory...the invoice you see is one that is fabricated by the dealership and they will tell you that it's the real invoice.
Hey Mark, do you REALLY believe that? If you do, then I guess all the things myself and Brian Five Oh tell everyone is total BS? The invoice you see if a "PHOTOCOPY" of the real one that is kept in the title office. There is only 1 invoice and that is what you see!! It had the holdback amount written on it for everyone to see what the actual cost was to the dealer. I take offense to what you wrote, I REALLY DO!!!

Last edited by 05fordgt; Sep 21, 2009 at 08:51 AM.
Reply
Old Sep 21, 2009 | 10:11 AM
  #36  
cdynaco's Avatar
Post *****
 
Joined: December 14, 2007
Posts: 19,953
Likes: 4
From: State of Jefferson Mountains USA
Well no offense to anyone, but I can understand why Mark would think that. I tried to buy another vehicle under the cash for clunkers things. As part of the Costco buying program the Dealer was to show me the invoice, the Costco price, MSRP. But the sheet of paper he brought out looked like something I could whip out on Word. 81/2" X 11" plain paper (not letterhead), fresh black ink from a laser or inkjet printer, number columns looked like they tabbed over, the lengthy amount of time it took for the 'closer' to finally come out of the office to show it to me... I came away with the impression that it wasn't a real invoice...

Last edited by cdynaco; Sep 21, 2009 at 10:12 AM.
Reply
Old Sep 21, 2009 | 11:51 AM
  #37  
05fordgt's Avatar
Team Mustang Source
 
Joined: June 19, 2004
Posts: 6,840
Likes: 2
From: Phoenixville, PA
Originally Posted by cdynaco
Well no offense to anyone, but I can understand why Mark would think that. I tried to buy another vehicle under the cash for clunkers things. As part of the Costco buying program the Dealer was to show me the invoice, the Costco price, MSRP. But the sheet of paper he brought out looked like something I could whip out on Word. 81/2" X 11" plain paper (not letterhead), fresh black ink from a laser or inkjet printer, number columns looked like they tabbed over, the lengthy amount of time it took for the 'closer' to finally come out of the office to show it to me... I came away with the impression that it wasn't a real invoice...
I can understand, but the real invoice is kept with the MSO of the car. That's why everyone photocopies it. Heck, I print them from Ford's dealer site and they don't look professional. They are NEVER on letterhead, as its a printed document from Ford for the dealer. That's it.
Reply
Old Sep 21, 2009 | 11:54 AM
  #38  
cdynaco's Avatar
Post *****
 
Joined: December 14, 2007
Posts: 19,953
Likes: 4
From: State of Jefferson Mountains USA
Originally Posted by 05fordgt
I can understand, but the real invoice is kept with the MSO of the car. That's why everyone photocopies it. Heck, I print them from Ford's dealer site and they don't look professional. They are NEVER on letterhead, as its a printed document from Ford for the dealer. That's it.
This one wasn't a copy. It was a fresh looking original. Although it could have been printed from a stored file.
What's a MSO?
Reply
Old Sep 21, 2009 | 12:03 PM
  #39  
05fordgt's Avatar
Team Mustang Source
 
Joined: June 19, 2004
Posts: 6,840
Likes: 2
From: Phoenixville, PA
Originally Posted by cdynaco
This one wasn't a copy. It was a fresh looking original. Although it could have been printed from a stored file.
What's a MSO?
An MSO is Manufacturer's Start of Origin. Its a title before a title. This is what we send to the state for them to create a title in your name for your car.
Reply
Old Sep 21, 2009 | 12:06 PM
  #40  
cdynaco's Avatar
Post *****
 
Joined: December 14, 2007
Posts: 19,953
Likes: 4
From: State of Jefferson Mountains USA
Thanx!
Reply



All times are GMT -6. The time now is 03:04 AM.