Mach-E in ‘Rapid Red’ Is Quickly Gaining Popularity

Mach-E’s AWD and extended battery options make it highly anticipated across all 50 US states. And for good reason. 

When the Mustang Mach-E was first unveiled, it was met with mixed reactions. Some were instantly enamored by the design and innovation of it. Others felt the Mach-E brought shame to the Mustang name. Like the car it’s named after, though, it’s breaking important ground. The Mustang Americans knew and loved was the pioneer of a new breed of car, and the Mach-E is destined to fill the same shoes. By appealing to a wider array of buyers in comparison to most EV’s of today by way of trim packages, there’s a Mach-E for everyone.

As stated by Ford Media, different trim levels appeal to buyers of various regions. For instance, on both the west coast and south east’s, the region doesn’t demand a very versatile car. Therefore, in Nevada, Arizona, Washington and California, the rear-wheel drive configuration with the 300 mile range extended battery is preferred. On the east coast, the all wheel drive setup with the larger battery is most popular. And understandably so. Massachusetts, Maine and Connecticut aren’t exactly vacation destinations in the winter.

Ford’s goal with the Mach-E (aside from saving the planet, of course) is to stay relevant to as many people as possible. Unlike most automakers, however, Ford offers the AWD as an option on more than just the most expensive package. On the Mach-E’s build and price website, AWD is available on all trim levels except for the California RT.1 Edition. Though, the AWD in conjunction with the extended range battery can be added onto the Premium trim level. The Mach-E GT, which is Ford’s most popular model (accounting for 30 percent of all reservations nationwide), comes with both options standard.

Ford says their main goal with these option selections was to dismantle the negative stigma that EV’s can’t handle severe weather conditions. The Mach-E comes prepared to take drivers more places, for a lot longer, and for less money. Starting at the end of this year, we’re hoping to see more Mach-E’s going where no EV has dared to go before.

Photos: Ford Media

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Kristen Brown

Before she was old enough to go to school, Kristen Finley spent a majority of her childhood rebuilding rusted Chevy Novas with her dad. Once high school and college came around, she was still actively rebuilding cars, though she found out she had a second greatest love: writing and photography.

Now, in her last year of college, she's pursuing a bachelor's in Journalism and Media Studies from California State University, Monterey Bay after receiving her AA in Communications. She has been writing for three years, and as her school newspaper's automotive expert, she started and solely maintained the weekly automotive section detailing posts on car care, safety tips, features, and news. She covers stories for Mustang Forums, Dodge Forum, JK-Forum and more.

Finley can be contacted at krisfin95@gmail.com

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