Production Lincoln MKS
#3
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If it looks like the attached thumbnail, then it looks good. But then again, it's all in the execution. If attention to quality and detail is there, it could be a winner. On the other hand, if things like the door handles feel anything like they do on the Zephyr, they might as well pack up and go home.
Perhaps the Lincoln division should work more closely with Aston Martin. That could help Lincoln bring up its image - create a unique new design language - and there might be a good synergy there.
Perhaps the Lincoln division should work more closely with Aston Martin. That could help Lincoln bring up its image - create a unique new design language - and there might be a good synergy there.
#4
Team Mustang Source
http://www.theautochannel.com/news/2...04/002946.html
now
crisp, clean lines, this Lincoln looks like a high level of luxury.
now
crisp, clean lines, this Lincoln looks like a high level of luxury.
#5
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Originally Posted by 2005GTDELUXE
Not a bad car, overall, but there's nothing about it that would steal buyers away from other luxury brands, except maybe price. But you can only win on cost-cutting for so long, as Ford is finding out.
Also, the car didn't do so hot in crash tests:
In the latest round of tests, however, the Lincoln Zephyr, the luxury brand's entry level model, earned a rating of "Acceptable," the second-best of four possible ratings, for both front and side crash protection.
"This is not a bad rating," Insurance Institute president Adrian Lund said in the announcement, "but all of the other midsize luxury cars we've tested get 'Good' ratings for frontal crash protection, so the Zephyr isn't competitive in its class for safety."
"This is not a bad rating," Insurance Institute president Adrian Lund said in the announcement, "but all of the other midsize luxury cars we've tested get 'Good' ratings for frontal crash protection, so the Zephyr isn't competitive in its class for safety."
#10
Legacy TMS Member
Originally Posted by BC_Shelby
That's a press release from Ford Motor Co. - hardly what I'd call unbiased.
Not a bad car, overall, but there's nothing about it that would steal buyers away from other luxury brands, except maybe price. But you can only win on cost-cutting for so long, as Ford is finding out.
Also, the car didn't do so hot in crash tests:
Not a bad car, overall, but there's nothing about it that would steal buyers away from other luxury brands, except maybe price. But you can only win on cost-cutting for so long, as Ford is finding out.
Also, the car didn't do so hot in crash tests:
#11
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Originally Posted by TomServo92
Neither did the new Camry. It is rated only "marginal" in protecting occupants in rear-end crashes. Here's the article.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
#12
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Originally Posted by BC_Shelby
Dude, dude, dude - that's EXACTLY the sort of "look, they're just as bad as us" mindset that Ford has to get out of if it wants to survive. This is what they don't seem to get: it's a zero-sum game that they can't possibly win.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
#13
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Serbian Steamer
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Originally Posted by BC_Shelby
Dude, dude, dude - that's EXACTLY the sort of "look, they're just as bad as us" mindset that Ford has to get out of if it wants to survive. This is what they don't seem to get: it's a zero-sum game that they can't possibly win.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
#14
Legacy TMS Member
Originally Posted by BC_Shelby
Dude, dude, dude - that's EXACTLY the sort of "look, they're just as bad as us" mindset that Ford has to get out of if it wants to survive. This is what they don't seem to get: it's a zero-sum game that they can't possibly win.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
#15
Team Mustang Source
Originally Posted by TomServo92
Just supplying additional information. You made it a point to go out of your way inform us that the Zephyr didn't do well in crash tests, which by the way, had NOTHING to do with topic at hand, so I thought I would do the same. Sorry if you can't seem to deal with it.
#16
Team Mustang Source
Originally Posted by BC_Shelby
That's a press release from Ford Motor Co. - hardly what I'd call unbiased.
Not a bad car, overall, but there's nothing about it that would steal buyers away from other luxury brands, except maybe price. But you can only win on cost-cutting for so long, as Ford is finding out.
Also, the car didn't do so hot in crash tests:
Not a bad car, overall, but there's nothing about it that would steal buyers away from other luxury brands, except maybe price. But you can only win on cost-cutting for so long, as Ford is finding out.
Also, the car didn't do so hot in crash tests:
http://www.iihs.org/ratings/head_res....aspx?infiniti
http://www.iihs.org/ratings/head_res...aints.aspx?bmw
http://www.iihs.org/ratings/head_res...nts.aspx?acura
#17
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Originally Posted by TomServo92
Just supplying additional information. You made it a point to go out of your way inform us that the Zephyr didn't do well in crash tests, which by the way, had NOTHING to do with topic at hand, so I thought I would do the same. Sorry if you can't seem to deal with it.
There WAS no topic - merely a concept picture of a new Lincoln, so pretty much an open discussion on Lincolns, I should say.
#18
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Originally Posted by BC_Shelby
Dude, dude, dude - that's EXACTLY the sort of "look, they're just as bad as us" mindset that Ford has to get out of if it wants to survive. This is what they don't seem to get: it's a zero-sum game that they can't possibly win.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
I strongly believe that if this company is to turn things around, it must now build products that are BETTER than the competition, not "just as good as," or "no worse than...". It's the only way to lure customers (who are now convinced - whether correctly or not - that all domestic cars are crap compared to imports) away from Toyota and Honda.
#19
Legacy TMS Member
Originally Posted by BC_Shelby
Deal with what?
There WAS no topic - merely a concept picture of a new Lincoln, so pretty much an open discussion on Lincolns, I should say.
There WAS no topic - merely a concept picture of a new Lincoln, so pretty much an open discussion on Lincolns, I should say.