Mulally says Ford pondering sub-Fiesta small car for emerging markets
9/11/12, 03:18 PM
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Mulally says Ford pondering sub-Fiesta small car for emerging markets
Automotive News reports that Ford's CEO Alan Mulally says his company is looking at adding a small, value-priced B-segment car slotting in below the Ford Fiesta, and we can't help but think of how well Ford's 2010 concept would fill this spot.
http://www.autoblog.com/2012/09/11/m...r-emerging-ma/
http://www.autoblog.com/2012/09/11/m...r-emerging-ma/
9/11/12, 03:25 PM
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I always though that's gonna be the next Ka.
If I remember correctly, Start concept was built to test out and introduce Ford's 1.0 EcoBoost engine.
If I remember correctly, Start concept was built to test out and introduce Ford's 1.0 EcoBoost engine.
9/11/12, 08:03 PM
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Start would make a great Mini/Bug competitor, but the words "emerging markets" makes me think Ford has the Figo in mind:
Cheap to build, cheap to sell, well suited for markets other than the US and EU.
Cheap to build, cheap to sell, well suited for markets other than the US and EU.
9/11/12, 08:28 PM
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I read somewhere that it's not gonna be the Figo (which is, basically, previous Fiesta); it's too big for "emerging markets".
9/11/12, 11:25 PM
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