Euro-bred Lincoln dead in the water
5/14/07, 08:09 AM
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5/14/07, 08:21 AM
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Whenever we get the chance to corner an exec from FoMoCo, the topic of conversation inevitably gravitates towards Ford's European lineup and questions about why these vehicles never make it Stateside. The answers always center around currency exchange rates and how the weak dollar won't allow such importations to take place.
5/14/07, 12:13 PM
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I'm somewhat miffed/amazed we didn't really hear anything about thsi before now, considerig it was supposedly to be ready sometime next year. Makes me wonder what else is in the Pipeline that we haven't heard about....
5/14/07, 10:21 PM
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and Ford's still trying to figure out "the way forward" - sounds like they're taking a "great leap..." instead.
5/14/07, 10:57 PM
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Sheesh, with the success GM is having with the Opelization of Saturn, you'd think Ford would take the hint and make Lincoln or Mercury their designated Euro brand...
5/14/07, 11:47 PM
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What success? Aura is selling far below expectations and there is no way that Astra can replace Ion. Same thing will happen with new Vue.
5/15/07, 07:45 AM
#7
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http://www.saturnfans.com/Company/20...sfeb2007.shtml
5/15/07, 09:43 AM
#9
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I was under the impression that the Aura was doing well commercialy as well as critically. Source?
http://www.saturnfans.com/Company/20...sfeb2007.shtml
http://www.saturnfans.com/Company/20...sfeb2007.shtml
They've sold only 17,751 Aura's in the first four months. If you straightline project it out, that's only 53,253 this year. That's well below expectations. Things will have to change drastically if it's to meet the sales target.
5/15/07, 10:00 PM
#10
Bullitt Member
Here's your source.
They've sold only 17,751 Aura's in the first four months. If you straightline project it out, that's only 53,253 this year. That's well below expectations. Things will have to change drastically if it's to meet the sales target.
They've sold only 17,751 Aura's in the first four months. If you straightline project it out, that's only 53,253 this year. That's well below expectations. Things will have to change drastically if it's to meet the sales target.
5/19/07, 11:29 PM
#11
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The article is correct, currency exchange rates are hurting us, even worse, the US doesn't really have much of a manufacturing base anymore which would mave made the devalued dollar attractive compared to higher value currency markets.
To add to this, it is my understanding, China wants the US dollar to lose another 50% of its value, which is scary considering China bankrolls the deficeit by covering the difference between what the US collects in taxes and what we owe in expenses. They effectively have the power to set our policies.
To make things seem even gloomier with increased demand for fuel driving inflation, if the Feds want to regain policy control, they will have to either cut spending (not likely) or eliminate tax breaks and/or increase taxes.
To add to this, it is my understanding, China wants the US dollar to lose another 50% of its value, which is scary considering China bankrolls the deficeit by covering the difference between what the US collects in taxes and what we owe in expenses. They effectively have the power to set our policies.
To make things seem even gloomier with increased demand for fuel driving inflation, if the Feds want to regain policy control, they will have to either cut spending (not likely) or eliminate tax breaks and/or increase taxes.
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