Zastava_101

http://www.autoblog.com/2013/07/01/t...keep-sales-cr/

We've been watching for some time now as Toyota has piled more incentives on the hood of its Camry sedan, and Automotive News reports that the we're not the only ones with raised eyebrows. The current Camry hasn't even been on the market for two years, but the family sedan segment is more hotly contested than it has been in years. It's that high level of competition that has led the automaker to uncharacteristically add more money on the hood in order to assure it maintains its long-held title of America's Best-Selling Car, a mantle it has owned for a dozen years. It's ramping up fleet sales, too.

According to the analysts at TrueCar, Toyota has bumped incentives per unit every month this year, now totaling some $2,750 as of May, a 38-percent hike over this time last year. That's more spiff money than the segment's other best sellers, the Nissan Altima ($2,400), Ford Fusion ($2,300) and Honda Accord ($1,400), all of whom have actually decreased their incentive spend by 20- to 40-percent over the same period.

The ramp up in incentive spending and fleet sales has analysts concerned that Toyota will tarnish the Camry's historically sterling resale value. ALG pegs the 2013 Camry's current 36-month residual value at 54.4 percent, well ahead of the segment average's 50.9 percent (but shy of the Accord's 55.6 percent). However, analysts are concerned that as the current generation ages, their resale values will eventually plummet if incentives continue to increase as Toyota looks to keep the Camry's best-selling car crown going forward.

Automotive News cites R.L. Polk data in noting that many of the family sedan segment's heavyweights are running above 30-percent fleet sales, including the Altima, Fusion and Chevrolet Malibu, while the Camry is expected to finish the year under 15 percent. Even so, Camry sales to fleets are ahead of this time last year (despite 2012's numbers having sizable catch-up sales after 2011's tsunami-tightened supplies). Honda has long touted its low fleet sale percentage, and the new Accord is no different – its fleet sales sit at 1 percent.

Gabe

Camry blah blah ..... Yawn ....

rhumb

Biggest incentive I would need would be a case of cold Red Bull to keep me awake after seeing one on the showroom floor.

StangMahn

^very true, and they've just gotten ugly over the last few years.

CiniZter

i dont think even if they do keep the incetive fixed the resale is going to stay steady with current quality of toyota products....

Rodimus_prime

^^^Everything posted is true

Zastava_101

Toyota Camry Sales Pass 10 Million Mark



bout thirty years from when the first 1983 Toyota Camry was introduced in the U.S., the car’s sales have steadily grown. The Camry has been the best-selling car in the U.S. for 11 consecutive years, but a new report suggests the automaker might be willing to maintain aggressive incentives to keep that title.
Though Toyota’s U.S. lineup is filled with plenty of options besides the Camry, the midsizer represents nearly 20 percent of all vehicles the automaker has ever sold here. The Camry’s production moved to the Georgetown, Ky. in 1988, but even before that, sales really took off quickly. A total of 52,651 Camrys were sold in 1983, 93,725 in 1984, and 128,143 in 1985. The Camry’s best-ever sales year was in 2007 with 470,710 sold.

jacostang

Sorry, But I hate everything about Toyota... See my signature....

Sorry Zoran, but just one car company I would never ever buy a product from...

Zastava_101

I thought it was just a cool fact how many were built ... That's why I posted this topic; not because I expected from people to change their opinion about Toyota.

I'm not a big fan of Toyota either, but I don't mind them. I had a good experience with a Toyota and I would buy one again. The problem is ... used Toyotas are always really overpriced, people think that because they own a Toyota they can ask for huge amounts of money for them.

Gabe

Dude, just let this thread die.
Nobody here cares about Camrys

Zastava_101

I guess that's why this topic has 247 views ...

By the way, if you don't care about this topic, why do you keep opening it and leaving comments?

And by the way, and no disrespect, but you own a automatic 2010 Focus 4 door and you keep saying that Toyotas are boring??? I actually like your Focus, but then again, I don't mind boring cars; I like all cars, some more some less, no matter how fun or boring they're ...

Ethanjbeau

Incentives usually mean sales are slowing. Perhaps new designs like the Mazda 6 and fusion are finally putting dents in the Toyota sales machine.

Zastava_101

They're (probably not so much Mazda6, but Fusion, Accord and Altima for sure), but Camry is one of the oldest models on the market so its expect that sales might go down compared to newer cars. This generation of Camry was introduced in 2006 and was updated in 2011.

Gabe

The red automatic Focus was my Mother's car. She loved red. Her last car was red and it had 4 miles on it when they bought it. I worked at a Ford dealership so when it was time to finally replace her '89 red car I found her a red Focus. Awesome to see the odometer light up with 4 miles on it when I opened that door for the first time.
She got to drive it for 4 months before she got too sick to be able to drive it. I drove it all of 2010 taking her to/from Dr appointments or to go visit her in the hospital, then Hospice care, before she finally lost that 10-year battle with cancer at the end of 2010.
A red automatic Focus would not be my first choice for a second car, but seeing the history it has, I'm not getting rid of it anytime soon.

twr437

Havent posted in a while, can't belive this topic has brought me back to the keyboard. I will just get it out there.....I drive a 2012 Camry SE......as my daily driver....and a Boss LS on the really nice days!!! This has been a great car and didn't cost much to get in it. I pay about $280/month and only put $1,000 down....this is a lease. With Toyota care I have free service for 2 yrs. I say this not because I don't like the ford sedans, I tried to get into a fusion, but they could not come close to the camry price. So as a daily driver/beater car I think they are great.

Zastava_101

Sorry to hear about your mom.

bob

Having driven a Fusion and Camry back to back recently, I walked away thinking Toyota did their very best to imitate what GM was doing with Buick and Oldsmobile back in the 90's and early new millennium except with better quality. It was roomy, floaty, and comfortable, that's about all I could say for the Camry.

jacostang

Ditto... Very sorry to hear that...

Gabe

Thanks guys

Zastava_101

Camry V6 is also pretty fast for a mid-size sedan. Faster than any Fusion ever built.