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The Rise of the Pickup truck - in the UK

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Old Aug 14, 2008 | 10:06 AM
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Vermillion06's Avatar
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The Rise of the Pickup truck - in the UK

http://news.bbc.co.uk/2/hi/uk_news/magazine/7265235.stm

There's something distinctly American about the pick-up, all Bruce Springsteen and O Brother, Where Art Thou. Along with apple pie, baseball and the diner, the truck is a firm part of Americana. But now they're winning over British car buyers.
"You see them everywhere and a lot of people are now buying them for family run-arounds," says motoring journalist Adam Rayner.
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Old Aug 14, 2008 | 10:12 AM
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European trucks are still a lot smaller than the USA trucks.

I think Toyota Hilux is a top selling truck in Europe and it's smaller than Tacoma.

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Old Aug 14, 2008 | 10:24 AM
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I found it pretty ironic that as pickups are falling out of fashion in the US, they are falling into fashion in the UK.
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Old Aug 14, 2008 | 08:13 PM
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Originally Posted by Vermillion06
I found it pretty ironic that as pickups are falling out of fashion in the US, they are falling into fashion in the UK.
JAPANESE pickups are falling into fashion in the UK. Which is sort of doubly ironic, I guess.
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