http://www.autoblog.com/2011/06/21/f...ncoln-revival/

So what will Lincoln get for all those zeros? As many as seven new products. The Navigator will reportedly be phased out by 2016, and the MKT is tipped to be dropped in favor of a luxury version of the Ford Explorer. A Focus-based C-segment sedan and crossover are also in the works, along with a new MKS sedan.

 

So, if you're counting at home . . .

MKT Replacement
MKC-Segment Car
MKC-Segment Crossover
MKS
MKZ
MKX
+?

Unless I am missing something.

 

IHI's predictions re: Navigator and MKT are mostly like wrong. But the comments from Bob Tasca give good reason to be optimistic. If he is on-board with the products coming down the line, they're going to be good.

 

Drop the MK monikers. Very confusing and meaningless

 

THIS

 

I think I read somewhere that Lincoln Mark LT might be offered again in the USA again. Mark LT is currently on sale in Mexico.

 

And stop trying to be an American BMW. Instead, start being again poor man's Rolls Royce. Sure, most of the buyers will be 90-year-olds, but who cares? Only 10 years ago Lincoln was #1 luxury manufacturer in the USA before this MK nonsense and trying to be an American BMW started.

 

wow what a waste of money and time..... I mean really WTF!! ford should of pumped that money into a new ford motor or car or fuel usage system or a car that can run on something other then corn, cain or dino guts...

and 90% of those cars are ugly

 

Maybe the 7th new car will be this one?

 

its a very nice car.. but those cars will not be the future of ford.

 

Yeah . . Mulally has shown he just wants to waste money and time. (=Sarcasm, just in case anyone is confused by the lack of smilies! )

 

Mulally knows what he's doing, I think he earned everyones respect and trust by now.

 

Lincoln will never be Cadillac. GM dropped olds because they were running out of old people to buy them.lol. I don't see Lincoln doing a hell of a lot better from any of this. It's not Mercedes or BMW. And not caddy. Unless they pump out some serious new advertising campaigns and redirect the publics view on Lincoln, they are not gonna sell. Caddy's advertising the last few years is some of the best I've seen. And Chrysler commercials are fantastic. I haven't noticed a Lincoln commercial in a very long time. I think it's a waste. More exciting ford models are what they need.

 

Yeah . . . all that money dumped into Cadillac and all they got was a CTS and 3 variants (Coupe, Sedan, Wagon). And a new car chassis that is supposedly too heavy.

 

I am not saying it wont make money.. Just because you can make money doing something doesnt make it good future planning.

look at the toyota model for leasing out tech from the prius. pretty much every auto maker leases from them. What if they said "that 1986 camry needs a billion dumped into it".

 

However, when Oldsmobile was dropped it was outselling Buick and Cadillac combined ... and Olds sales from 10 years ago were still better than Buick's and Cadillac's today. And so were Saturn's and Pontiac's.

GM dropped wrong brands in the USA. Buick was saved just because of the Chinese market.

 

They also did a nice work with SRX too.

 

You mean the newer SRX based on the Chevy Equinox? Actually, I like that Chevy . . . err . . Cadillac! The old SRX was . . . well . . . not so nice!

 

That's the one.

 

exactly my thoughts all along. i personally don't see cadillac as being any closer to a contender to the Euro lux brands as Lincoln is in the global market. They only have 1 successful platform (car wise).

as for lincoln, im glad ford is pumping more money into them but i'm hoping we see more dedicated tech, powertrain, sportiness, design cohesiveness, etc to their portfolio. only way of reaching that goal by 2015.