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Ford making Fusion production moves to challenge Camry on volume

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Old 8/26/13, 07:35 PM
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Ford making Fusion production moves to challenge Camry on volume

http://www.autoblog.com/2013/08/26/f...-toyota-camry/

The Ford Fusion may already beat the Toyota Camry in terms of models offered, transaction price and sales increase so far this year, but if the Fusion wants to make a run at the title of best-selling car in the US, Bloomberg reminds us that volume is key. Opening a second production line at the Flat Rock, MI assembly plant will reportedly allow Ford to produce around 350,000 Fusions annually, which compares Toyota's ability to crank out 475,000 Camrys and Honda's capacity to build around 450,000 Accords.

For the Fusion, that's an extra 100,000 units compared to the car's current pace, and the article adds that the Fusion is "Ford's best shot" to regain the passenger car sales crown – a title it (or any other US automaker, for that matter) hasn't held since the mid-1990s. Despite hiccups with recalls and fuel economy numbers, the Ford Fusion is still red hot when it comes to sales. Fusion sales are up 13 percent so far this year (compared to a 0.6 percent decrease for Camry), and its average transaction price of $26,343 is about $2,300 more than its rival from Toyota.

The Fusion's popularity has helped Ford improve its sales in California; the Dearborn-based automaker has a market share of 18 percent in the state, which is just a fraction of a percentage behind Honda. And this popularity should continue as Ford ups Fusion production and expands the model lineup even further for 2014 with a new 1.5-liter EcoBoost engine soon to become an option.
Old 8/27/13, 07:18 AM
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Hopefully they'll keep the quality up and they should have a good shot. The Fusion is a great car and we thought of buying one before we got the 6'er.
Old 9/13/13, 12:34 PM
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No wonder why it's selling so well, the new fusion looks a lot better than most of it's competitors offerings imo.
Old 9/13/13, 01:41 PM
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Originally Posted by edumspeed
No wonder why it's selling so well, the new fusion looks a lot better than most of it's competitors offerings imo.
Old 9/13/13, 01:47 PM
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I sure saw a lot of them on the road on a 6 hr drive home yesterday from Portland OR. And that's been Prius country the last few years.
Old 9/13/13, 02:42 PM
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Originally Posted by cdynaco
I sure saw a lot of them on the road on a 6 hr drive home yesterday from Portland OR. And that's been Prius country the last few years.
so its looking better
Old 9/13/13, 05:34 PM
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There's been an explosion of them up here in Audi-land (Seattle) as well. Very similar to when the new Explorer went on sale and suddenly they were everywhere, Ford's selling what people around here want.
Old 9/14/13, 01:42 PM
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I love the Fusion, but ...

My buddy and I recently rented a '13 Camry LE and drove from Wisconsin to Pennsylvania and back. Its a very boring car to look at, but man it drove like a dream. Lexus type interior, really quiet and comfortable and great gas mileage (we averaged 27 mpg city and 38 mpg hwy).
Old 9/14/13, 01:55 PM
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Originally Posted by Zastava_101
I love the Fusion, but ...

My buddy and I recently rented a '13 Camry LE and drove from Wisconsin to Pennsylvania and back. Its a very boring car to look at, but man it drove like a dream. Lexus type interior, really quiet and comfortable and great gas mileage (we averaged 27 mpg city and 38 mpg hwy).
But.... So how far have you driven the Fusion?
Old 9/14/13, 02:01 PM
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New one? Maybe 30 min test drive in the city and highway.

My own? For the past 67,000 miles.
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