Next Gen Astra "World Car" to cost GM 4.2 BILLION
Thread Starter
Shelby GT500 Member




Joined: April 13, 2006
Posts: 2,752
Likes: 0
From: McAllen, Texas
Next Gen Astra "World Car" to cost GM 4.2 BILLION

As crazy a number as $4.2 billion sounds, we're guessing it's much cheaper than two or more like-sized, yet completely independent models that are sold regionally. (Ford Focus, anyone?) On the downside, if the product flops in one market, like the Mondeo/Contour fiasco at Ford, GM will need to be flexible enough to adjust quickly.
The Ford Contour was a Mondeo with a new moniker attached and was positioned between the Escort and Taurus in the US lineup. Unfortunately it had terrible rear seat room and never did very well here for that reason and a few others. Even worse it was a relatively expensive car to build which certainly didn't do anything to help Ford.
...and they were crap...
imo
imo
Thread
Thread Starter
Forum
Replies
Last Post



