GTMark052

I just got back from 2 local Ford dealerships, one of which I had purchased my car from. Needless to say there wasn't much haggling over the price of the stock 07 GT500 hood that I want to purchase....both offered the same bottom line price $890.40, discounted down from $917.11!!!
Then I go online to a Ford dealership that is recommended on this forum and get the price of $442.89 for the same hood???!!!! Thats half the price, granted there is another $50. or so in S/H added to it= approx. $500 total, but still this price is nowhere close to my local stealerships. So how do they do it??
I am a bit confused as to how there can be such a big difference in pricing for the same part.

TheRealOne

Stealerships is right my friend. That's why around here we mostly all go to Kevin Casey!!

CarRamRod

Look at what some people are paying to buy their mustangs...
Stealership is an excellent way to describe it.

BuzzyStang05

The bad dealerships get away with it because of "perceived" value vs. actual value. They play this game from sales to service to parts and accessories. They continue to do it because most consumers aren't educated or have the patience to go price shopping. They assume the dealer is the only game in town so they pay whatever it takes to get the part and get their car fixed. The internet is a wonderful thing...be smart and do your research, which you did!

frdtch05gt

That sounds like a 100 percent markup, that's rediculous! Good thing you didn't pay it, or they would have gotten away with it.

zaghloul

Isn't there some law against that? I bet if you complain to Ford they might do something about it. I think that they have a markup range for parts which they can't go over. I know Toyota does that with all thier parts in an effort to combat the wide use of aftermarket knockoff parts.

TheRealOne

Is it a coincidence that Toyota just passed Ford as the number 2 automaker?

StillenMustang07

Hey there,

Dont think there are any laws against this. Its in the parts guys best interest to get as much for the part as he can - they are commissioned sales people. You and I can both walk into a dealership at different times to purchase the same part. If the guy behind the counter likes you more than he likes me - you will probably get a better price on the part.

Its important to shop around when it comes to OEM parts.

Page

GTMark052

Thanks Page.
LOL, I guess those guys didn't like me very much.

Thanks to this forum and all of the fine people here I saved a lot of money and learned something as well.

As for KC, he's already got my order for the front facia, and yes, he's definitely one of the good ones

05mustangman

wow i was able to get my gt500 hood from a local dealer for 590.

uberPony

Car dealer parts have always been marked up 100-200%, this is not new and it is not limited to Ford.
I have a buddy who managed four different parts departments (Ford, Toyota, Buick, Acura) and he said hecan price things way down if he wants to for shops etc.
He was able to sell me a GM crate motor for my Camaro at less than half of the retail price a few years ago.

Glenn

link to the 442 dollar hood please?

tom281

Be sure to factor in the actual freight costs..... freight can be a killer on a hood. Not to say that it's gonna cost the difference between what they wanted for the hood and what you can get it for elsewhere.

GTMark052

Here ya go Glenn, it's the 8th one down on the list
http://209.60.227.212/frparts.asp?st...pe=Accessories

Tom,
Yeah, I was thinking that it's going to cost more than $50.00 in shipping as was listed on the invoice. I'm still waiting for them to contact me with the "good" news on S/H adjustment. I'm still keeping my fingers crossed though. I've already had to cancel one order with another vendor when they contacted me later with an adjustment. Shipping was listed at $42.00 on the website invoice initially. They e-mailed a little later and advised that shipping would ACTUALLY be about $300.00 for approx. $400. in parts (rear bumper cover and hood insulator + a few odds and ends). That one I will be taking to the local dealer for sure.

tom281

Sounds like you're on top of it Mark- good luck.

05GT-O.C.D.

Significant markups at the price counter are normal. Here's a little tip - if you want to buy a part and get it painted, see if you can buy it direct from the bodyshop and have them paint it. Bodyshops prices are significantly cheaper than parts counter prices.

dmhines

Keep in mind there are 2 prices for this hood ... Ford has a replacement part hood ... that is the expensive one and does not include the hood grills.

Also ... Ford Racing has now started to sell the hood as a kit that includes the hood grills ... the price on this one is almost half of the replacement part.

Glenn

Fits 2005-07 Mustang GT when used with 2007 SVT Mustang Cobra fascia

I wonder why you need the cobra fascia?

Gene K

Its Capitalism... Get used to it, The alternatives are worse.

Another example is Jewelry. Usually 400% Markup.
If you buy during the perpetual 40-60% off sale they make 100-200% Markup.

The first dealer offered a discount to Ford MSRP (although that has no legal basis).
What would you complain to Ford about? One dealer offers smaller discounts than another?

JonW

As dmhines said, check both accessory and replacement part prices. Most dealerships will quote replacement part prices, since that is 99% of their parts sales. But the savvy ones will also check accessory prices. The replacement parts are much higher because the OEMs know the insurance companies are the ones usually footing the bill.