Mustang GTD Makes Public Debut at Goodwood Showing Off New Color Option
Running the hill at Goodwood with the Mustang GTD, Ford has also announced buyers have the option to lock others out of buying the same color as them!
Debut at Goodwood Festival of Speed
The much-anticipated Ford Mustang GTD has finally made its public debut at the Goodwood Festival of Speed, thrilling car enthusiasts with its dynamic performance. The GTD, inspired by the GT3 race car, is priced around $325,000 and has been making two runs up the historic hill each day. This event marks the first time the public gets to see and hear this powerhouse in action, generating excitement and curiosity among onlookers.
Innovative Paint Programs
Ford has announced new paint programs for GTD customers, offering an unprecedented level of customization. In addition to six standard colors, Ford has introduced the Extended Color Palette program, allowing customers to choose from thousands of shades. Similar to Porsche’s Paint to Sample Plus program, this option ensures that buyers can personalize their vehicles to their exact specifications. The process involves the GTD concierge team matching the desired color and sending a sample for approval under different lighting conditions.
Exclusive Color Options
For those seeking even more exclusivity, Ford offers the "Exclusive Extended Color Palette Lock-Out Option." This premium service ensures that a chosen color will not be available to any other buyer, providing a unique touch for those willing to pay extra. While Ford has not disclosed the cost of these options, the exclusivity and personalization they offer are expected to attract affluent buyers looking to make a statement.
Displaying Indulgent Blue
At Goodwood, Ford showcased a new paint color called "Indulgent Blue," part of the Extended Color Palette. This display highlights the extensive customization possibilities available to GTD buyers. With thousands of colors to choose from, Ford's approach to personalization stands out, although Porsche's deep personalization program remains a benchmark in the industry. The ability to choose such unique shades underscores Ford's commitment to offering a bespoke experience.
Anticipation and Demand
The Ford Mustang GTD has garnered significant interest, with over 7,500 applications from buyers in the US and Canada for just 1,400 cars planned over the next two years. This high demand reflects the car’s appeal and the excitement it has generated within the automotive community. The GTD’s debut at Goodwood is just the beginning, with more news expected at the upcoming Monterey Car Week.
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