Does FORD advertise?
#21
Originally posted by porkster@December 7, 2005, 8:06 AM
I hope KWMJ-KTP dont mind. But he compiled all the Mustang commercials on his website. Its really cool, he did a great job. If you have Mustang Commercial withdrawls, visit here.
http://www.2006-mustang-gt.com/commercials.htm
I hope KWMJ-KTP dont mind. But he compiled all the Mustang commercials on his website. Its really cool, he did a great job. If you have Mustang Commercial withdrawls, visit here.
http://www.2006-mustang-gt.com/commercials.htm
I've not seen any new Mustang commercials in a long time, but if I run across any new ones, I'll get them posted with the others. Or if anybody else can get a copy of any new commercials, send them to me and I'll add them. I guess the best chance for a new commercial from Ford will be during the Super Bowl, but if not then, there is no telling how long it may be. Next best guess would be during the spring when sports car & convertible sales probably begin to pick up a bit during the warm months.
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Originally posted by AvtoLubitel@December 6, 2005, 9:52 PM
Good point about GMC. I missed that.
However on not having to advertise Mustangs...
Why advertise Camries or Altimas? In order to sell MORE of them. Indeed Mustang sells itself, but so do Accords, Civics, Corrolas. Make it a household name. Advertise them not only as a muscle car, but as a safe car (which according to NTSA Mustang is), an economical car (a bit of a stretch perphaps, but it does run on 87) and finally as a reliable car (lie if you have to )
I am NOT trying to demise FORD in any way. It just hurts me to hear about 8 factories closing and many hard working people getting their pink slips. I think that FORD is doing a good job (8 factories comparing to "88" by GM). Mustang, F-150 and 500 are good cars in a right time. But I feel that the image needs to be changed a bit. Innovation campaign is a right step toward that. Sorry for rambling on about it, but it really does sadden me to see factories closing. We had one in Edison NJ close not too long ago. I hear there will be a mall full of foreign made junk soon.
Good point about GMC. I missed that.
However on not having to advertise Mustangs...
Why advertise Camries or Altimas? In order to sell MORE of them. Indeed Mustang sells itself, but so do Accords, Civics, Corrolas. Make it a household name. Advertise them not only as a muscle car, but as a safe car (which according to NTSA Mustang is), an economical car (a bit of a stretch perphaps, but it does run on 87) and finally as a reliable car (lie if you have to )
I am NOT trying to demise FORD in any way. It just hurts me to hear about 8 factories closing and many hard working people getting their pink slips. I think that FORD is doing a good job (8 factories comparing to "88" by GM). Mustang, F-150 and 500 are good cars in a right time. But I feel that the image needs to be changed a bit. Innovation campaign is a right step toward that. Sorry for rambling on about it, but it really does sadden me to see factories closing. We had one in Edison NJ close not too long ago. I hear there will be a mall full of foreign made junk soon.
For example, in 'small car' here in Canada, we have the Cobalt, Pursuit, Focus, Elantra, SX2.0, Corolla, Civic, Aerio, Forenza, Spectra that I can think of, and that's not counting the compacts, of which we have a TON. compare that to Mustang's true segment (not counting things like the SLK and other $$ sports cars). there's what...Tiburon, 350Z, Solstice, Miata, Eclipse...? Nothing even all that direct, either...
people know about the mustang, they know the name, and most of the advertising to date was to announce "hey, there's a redesigned version of that cool american muscle car that everyone already knows about and it's the best one ever". that was done, the prodcut sold itself (as witnessed by the incredible increase in production and the volume of unfilled orders in the bank at the end of the MY2005). now it's off and running, there's really no need. Ford brands like Freestyle, Freestar, and 500 are the ones that need the help, not Mustang. Fusion is a brand new car and a brand new name, just like the previous three i mentioned. they'll probably continue with some targeted mustang support, maybe some grassroots stuff but that's about it, by my guess.
sorry for the long post!
kristina
edit: one thing i will agree with you 100% is that Ford as a DIVISION needs an image boost, and that's where Mustang and GT500 can help...people see those cars, and they think "well hey, that coolness is sorta built in to the DNA of my Fusion too"...or so you hope. At the end of the day, it's your product that sells itself, not the ads. Fusion and Mustang as products are a step in the right direction for Ford - I hope they keep it up!!
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Personally, my favorite mustang commercial is the cornfield racetrack spot, where they roto in clips of Steve McQueen.
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The one where the Mustang does a long burnout and takes off and then comes back and the father tells his son that "This is a serious machine and should be respected" and the son tells father "want to do it again" and father says "YES". I love it.... Only Ford has ***** enough to show the car doing burnouts and driving it hard.
#29
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Hence the recent announcements about many products being changed for the 2008 model year.
I am not so certain that would happen. I am certain there will continue to be continued downsizing at Ford, and parts of it will be sold to raise cash.
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To the posters who say they haven't seen any Mustang ads, I'm surprised you haven't seen the Derek Jeter/Spike Lee commercials. There are three different ones I think. And they rule!
All of them feature Derek and Spike driving a red GT coupe, sideways around every corner, through deserted NYC streets. Search youtube.com if you haven't seen them, since they're definitely worth a look.
Here in the NY/CT area, the ads are played all the time. In fact, the tv critic for the NY Post newspaper wrote a couple months back that the commercials were very irresponsible, since they were "driving like maniacs."
All of them feature Derek and Spike driving a red GT coupe, sideways around every corner, through deserted NYC streets. Search youtube.com if you haven't seen them, since they're definitely worth a look.
Here in the NY/CT area, the ads are played all the time. In fact, the tv critic for the NY Post newspaper wrote a couple months back that the commercials were very irresponsible, since they were "driving like maniacs."
#32
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Compared to my Crown Vic, the Mustang GT is an economy car!!!!!!
The Vic gets 11-13 mpg city, 19-20 mpg highway and 16-17 mpg combined.
The Mustang GT is rated for 17-18 mpg city and 25+ mpg highway.
The Vic gets 11-13 mpg city, 19-20 mpg highway and 16-17 mpg combined.
The Mustang GT is rated for 17-18 mpg city and 25+ mpg highway.
#33
The GT500 is getting a lot of recent air-time in the Pittsburgh area. The comercial is portrayed in Germany. It's a white, w/ blue stripes, GT500 getting unloaded from a ship from America. The German shipping agent asked something to the effect, "You can't find German car you like in Germany?". The American states, "No, I can't find a speed limit I like in America". I love this add!
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She was a major character in the Spike TV series, Blade. She starts off as a pro-gun ex-Army SGT just back from Iraq, and gets turned into a vampire. She's hot!!
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